BUSINESSASIA・GLOBAL
LDH has been promoting global expansion in regions such as the United States, Europe, and Asia. However, due to the impact of Covid-19, beginning in 2020, international expansion became difficult to continue, prompting us to reassess our international strategy. After extensive evaluations and great consideration, we have established a new strategy to enhance our global expansion with a with a focus on Asia (ASEAN), starting in 2022.
ASEAN has a large population of approximately 165 million just in Generation Z alone, making it a highly promising market with anticipated future population and economic growth. With the ASEAN hub of entertainment, Bangkok, Thailand, as a center point we are expanding our activities in additional regions, such as Indonesia, Vietnam, the Philippines, Malaysia, and Singapore.
In Thailand, we have formed a partnership with HIGH CLOUD ENTERTAINMENT, a music production company led by the immensely influential national artist/producer F.HERO, and 4NOLOGUE, an entertainment company that is now gaining momentum, mainly in live production. Along with our support for LDH artists, we are expanding our activities in music production, organizing new festivals and live shows, and developing activities that are closely connected to the local market.
To date, PSYCHIC FEVER, a 7-member group that made their debut in July 2022, has received high praise from the locals in Thailand after their performance at one of Southeast Asia's largest music festivals, "BIG MOUNTAIN", and for their collaboration with a Thai artist whose track reached No. 2 on the main chart. As their fame grows in France, Spain, the U.S., and beyond, and with numerous offers for performances at various events and festivals, plans have been announced for their first six-city tour in the U.S. in 2025, steadily broadening their reach from Asia to the global stage.
In 2024, LDH will launch "G&LDH," a joint venture with "GMM MUSIC," the leading media and entertainment company in Thailand, aiming to broaden its reach from the Thai music market to the wider Asian market.
In East Asia, EXILE AKIRA, who has gained tremendous recognition in Greater China, was appointed to be the president of LDH Taiwan. Beginning with the development of EXPG in Taiwan, we are spreading entertainment unique to LDH through all of Greater China..
As population and economic growth are expected across Asia, it is also attracting worldwide attention for its entertainment industry as a main market in the region. LDH will establish itself as a main player in the region and will move forward with plans to expand LDH Entertainment on a global scale, beginning with Asia.